Giving Tuesday week to provide a special campaign match incentive

November 5, 2020

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Sunday, November 22 through GIVING TUESDAY, December 1

This year—unlike any before it—promises to be exceptionally challenging. And the Jewish community of Tidewater is not exempt from these challenges. A successful Community Campaign is therefore essential to ensure the strength and well-being of Jewish Tidewater’s agencies and community members.

Understanding that the longer the COVID-19 crisis drags on, the greater will become the needs of Jewish Tidewater’s community agencies and individuals, the 2021 campaign was grateful to receive a special incentive grant to help boost the impact of ALL first-time and increased gifts made during Thanksgiving week.

From Sunday, November 22 through GIVING TUESDAY, December 1, the grant will match donor increases (of any size) dollar-for-dollar. It will also match gifts made by new donors 100%.

The match will apply on gifts made to the 2021 UJFT Community Campaign. (NOTE: There are additional grants to match gifts directed to the COVID-19 Emergency Relief Fund of the Tidewater Jewish Community.)

A donor, for example, who decides to increase his or her gift from say $118 to $180 will be matched dollar-for-dollar on the $62 increase. Their total impact will then be $180 + $62, or $242 to the 2021 campaign. The greater the increase, the greater the impact on the Campaign. And in a year like this, the community can use every single extra dollar it can raise.

Everyone in the community who has not yet had an opportunity to make their 2021 pledge of support is encouraged to do so on or before Dec 1, when the clock runs out on this match.

For more information, call Amy Zelenka, campaign director, at 757‑965‑6139. You can make a gift over the phone by calling Amy; online at Jewishva.org (click United Jewish Federation of Tidewater then “Give Now” at the top of the screen); or by writing a check to UJFT and mailing it to: United Jewish Federation of Tidewater, Attention: 2021 Campaign, 5000 Corporate Woods Drive, Suite 200 Virginia Beach, VA 23462.

On behalf of your Jewish community agencies, programs, and fellow members, thank you for caring and for support the 2021 Community Campaign!

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